Croptracker - Blog

For most fresh produce growers right now, the pressure to protect already slim profit margins is high. In apples in particular, overproduction and staggering labour costs mean that no path to revenue protection can be ignored. One of the avenues our growers are increasingly headed down to help secure their profit is closer picker quality management.

With the risks of improperly handled harvest so high, the time spent training, monitoring and correcting picker performance is worth it. In this use case article, we will detail the why and how of defect monitoring at harvest for better post harvest management, higher pack-out rates and ultimately more return to the grower.

Schriemer Family Farm, located in Otterburne, Manitoba, is a multi-generational, vertically integrated operation. They grow a diverse offering of fresh vegetables, including field-grown onions, pumpkins, squash, and sweet corn, alongside greenhouse-grown tomatoes, cucumbers, and sweet and hot peppers. Supplying major retailers and local co-op shops, their own pack house, storage, and logistics infrastructure also allows them to pack and ship for smaller local growers.

The 2026 growing season is just around the corner, and we are thrilled to kick it off at Canada’s premier horticultural event. Croptracker is officially heading to the >Ontario Fruit and Vegetable Convention (OFVC) in Niagara Falls!

As an Ontario-born company, OFVC is one of our favorite stops on the event calendar. It is a unique opportunity to connect directly with the growers, researchers, and industry leaders who drive the horticultural sector forward. Whether you are a long-time Croptracker user or looking for new ways to streamline your farm’s data, we’d love to see you there.

While whole-farm metrics are necessary for tax season, they often act as a cover, hiding your revenue killers behind your most profitable blocks. The core value of block-level metrics is granularity. It moves you away from generalities and allows you to pinpoint exactly where you are losing money and where your ROI is highest.

Moving from high-level oversight to actionable precision requires a shift in how you capture daily farm data. To help you implement these practices, this article provides a roadmap for tracking the biggest expenses: labor, inputs, and water. We will walk through the essential setup requirements in Croptracker, from block mapping to chemical inventory, and explore the specific workflows and reports that transform raw field data into a clear picture of your true break-even price.

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